Your brand is the central, unifying sun around which all your organisation’s planets orbit.
It works its magic across your products and your services, it makes it easy to talk about what you do, and about what makes your business special. It makes everything not only more recognisable, but more valuable.
So that’s worth doing properly, isn’t it?
Your logo and visual identity matter – of course they do. But your brand runs deeper than just how things look.
To build a brand that sticks, you need to think in all directions – where you’ve come from, where you’re heading, what it means to you, your customers, and the journey in between.
That’s where we come in. Cubby Studio helps make sense of it all.
We think long term. Helping to know who you are, what you stand for, and how to express that in ways people actually remember.
We help you define your personality, purpose and values – and turn those into messages that feel consistent, honest and clear.
It’s what you say, how you look, and where you show up. It’s your tone of voice, your visual identity, and the space you take up in people’s minds. It’s about standing for something – and making sure everything you do reflects it.
Visual Identity
Providing you with an abundance of options to make yourself look good
– Logo
– Use of logo
– Colour palette
– Fonts
– Imagery and video
– Website design
– Assets - digital, print, out-of-home, socials
– Stationery - letterhead, presentations, business cards
Voice
Look good... and sound good...
– Brand voice
– Brand tone
– Brand adjectives
– Key messaging
– Channels
Brand Strategy
We use the phrase 'getting under the skin of your business' quite often. This is that.
– Discovery
– Personality
– Ethos
– Brand Guidelines
Brand Refresh
Sometimes you don't need to start from scratch. But you do need to understand what needs to improve, which bits to keep, and what makes you special.
– Modernise
– Evolve
– Fix
– Turbo-charge
"Working with Cubby is easy and enjoyable, they truly are a trusted extension of our team. Their knowledge and expertise, as well as creative and technical flair, is invaluable and I am particularly grateful for all of their generosity and honest support given over the years."
At its core, your brand is about how your organisation lives in the minds of your customers.
We help you understand what people already value about you, shape how you talk about it, and – if needed – build your proposition from the ground up.
Through conversation, insight, design and planning, we’ll work closely with you to add clarity and value – making your brand more recognisable, more consistent, and more trusted.
